IQ enjoys playing an active and prominent role in advising on all aspects of the sponsorship landscape for the clients they represent. Managing the process and unlocking the value. IQ genuinely believes in the appeal of sponsorship and the value that can be created. Every partnership is unique. IQ has a vast network of industry relationships to help the engagement. Through analysis, depth of experience and proven creativity skills, IQ can tailor strategic consulting services dependent upon client needs. We offer a breadth of expertise from evaluating partnerships, representing the client in negotiations, providing competitor analysis through to generating innovative leverage suggestions to overall program design. The aim is to always ensure value is created and the sponsorship is delivered in a cost effective and well managed process.